Countertop-Marketing views( 0 ) likes( 0 ) shares( 0 ) :: 1 year ago

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Google Ads campaign automation warning

SO I have a partner that was running a DIY campaign on google and it was not going well to say the least. So i gained access to the account and corrected many aspects of the campaign and started monitoring the results... then the campaign fails. So I fix it again. and happens all over again.. I ask my partner .. Are you doing something to the account? No.. so I dig in a little further to find out that a new options are available to automatically apply recommendations that is buried and no notification is sent that these updates are being applied.. He is going from 30 clicks a day down to 4. I always shut this off first when the campaign is created(in this case I did not setup the campaign so it was not top of mind for me. Google would not make this recommendation either because they want you to automate to turn on the money sucking machine.) All recommendations are designed for google to make more money. They are not designed to bring you the best most relevant customers. most of the new campaigns and new features are all for this purpose. They have immense amounts of traffic on games and youtube that they are not monetizing and while you are asleep at the wheel letting them make changes to the account they are triggering this RON style campaign on your budget sucking the money out of your pocket. When you get the "call" from google its not google its a person that has taken googles course on how to **** the money out of advertisers pockets and into google pocket. That is all!

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